21+ Must be 21 or older to play
21 States Bet With The Best 4.1

Fanatics Sportsbook

Fanatics Sportsbook is the newest major entrant in US sports betting, launched in 2023 by Fanatics, the world's largest sports merchandise company. Fanatics acquired PointsBet US operations in 2023 to jumpstart its sportsbook rollout and has been aggressively expanding across legal states. Its signature feature is FanCash, a rewards currency that can be redeemed for merchandise at Fanatics retail stores.

Our take A real differentiator for fans of a specific team. FanCash for jerseys and gear is the kind of reward no other book matches.

Parent CompanyFanatics Betting & Gaming
Founded2023
HeadquartersNew York, NY
Live States21
Editorial Rating 4.1
Affiliate disclosure

BettingInUnitedStates may receive compensation when readers sign up with sportsbooks via outbound links on this page. This does not influence our ratings, rankings, or editorial verdicts. We evaluate every operator using the same criteria and update our reviews independently of any commercial relationship. All bettors must be 21+ (18+ in select states) and physically located in a state where the operator is licensed.

Pros

  • FanCash redeems for authentic team gear at Fanatics, a one-of-a-kind perk for fans
  • Aggressive welcome bonus that scales up to $1,000 matched
  • Inherited solid PointsBet US tech via the 2023 acquisition

Cons

  • 21-state footprint trails the top-tier operators
  • Live-betting and same-game-parlay features still maturing
  • Customer service has struggled to scale with the rapid expansion
Overview

About Fanatics Sportsbook


Fanatics Sportsbook is the newest major entrant in US sports betting, launched in 2023 by Fanatics, the world's largest sports merchandise company. Fanatics acquired PointsBet US operations in 2023 to jumpstart its sportsbook rollout and has been aggressively expanding across legal states. Its signature feature is FanCash, a rewards currency that can be redeemed for merchandise at Fanatics retail stores.

What Makes Fanatics Sportsbook Different

FanCash rewards: bettors earn up to 5% back on every wager, redeemable for authentic team jerseys, hats, and gear at Fanatics stores.

Typical Welcome Offer Bet $5, Get $200 in FanCash Instantly (or up to $1,000 matched) Verified
Key Facts

What You Should Know


  • Founded by Fanatics Inc., the dominant sports merchandise company owned by Michael Rubin
  • Acquired PointsBet US operations in 2023 for $250 million to launch the sportsbook quickly
  • FanCash rewards redeem for official team merchandise (a unique differentiator)
  • Exclusive merchandise partnerships with all major US pro leagues (NFL, MLB, NBA, NHL)
  • Currently expanding fast, with new state launches nearly every quarter
Head-to-Head

Fanatics Sportsbook vs the Field


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